Friday, November 8, 2013

(428) Family values

The cast of one of the most successful (and long running) ad campaigns, that of telecommunications company Softbank. It is a family; father, mother, son and daughter. The son and the daughter are the standing gentleman and the younger sitting lady respectively, the mother is the older sitting lady and the father is the dog. And there are people still wondering why some Western companies have trouble doing business in Japan.  

(For a bigger version of this picture both in color and black and white, check my "Japan Arekore" set on Flickr)

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