Friday, May 15, 2020

(2105) When advertising...

Nihon_arekore_02127_Kuroneko_Dorayaki_100_cl

...takes somewhat unusual directions: traditional dora-yaki (どら焼き) sweet consisting of two spongy pancakes sandwiching anko red bean  paste, but with the logo of the biggest courier service company in Japan, Yamato Transport (ヤマト運輸) more widely known as "Kuroneko Yamato" ("kuroneko/黒猫" means "black cat"). These aren't sold at shops -it was a corporate gift. 

(For a bigger version of this picture both in color and black and white, check my "Japan Arekore" set on Flickr).

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